Privacy Policy

1. Introduction
Welcome to Downtown District Naga (“Hotel”, “we”, “us”, or “our”). We are committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (the “Site”), make reservations, or otherwise interact with us. By using the Site or making a reservation, you consent to the terms of this Privacy Policy.

2. Hotel Information
Downtown District Naga
Elias Angeles Street corner P. Diaz Street corner Barlin Street
Naga City, Philippines, 4400
Phone: +63 948 097 4600 | (054) 881 3043

3. Information We Collect
3.1 Personal Information You Provide

Reservation Details: Name, email address, phone number, mailing address, billing address, payment card details (processed securely via third-party payment gateway), preferred check-in/check-out dates, number of guests, and room preferences.
Account Registration (if applicable): Username, password, and profile information (e.g., birthdate, special requests, loyalty program number).
Communication: Information you include when you contact us (e.g., feedback, concerns, inquiries) via email, phone, or the Site’s contact form.
Promotions and Marketing: If you sign up for newsletters or promotional materials, we collect your email address and marketing preferences.

3.2 Automatically Collected Information

Log Data: IP address, browser type and version, device type, operating system, referral source, pages visited, timestamps, and other diagnostic data generated by your use of the Site.
Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to collect information about Site usage, enhance user experience, remember preferences, and serve targeted ads. Cookies may include session cookies (temporary) and persistent cookies (stored on your device until manually deleted).

3.3 Third-Party Sources

Travel Agencies & Booking Platforms: If you booked through an online travel agency (OTA) or third-party booking engine, we receive certain reservation information (e.g., number of guests, length of stay, rate paid).
Social Media & Publicly Available Sources: Profile information you make public (e.g., social media username, review site comments) if you interact with us via social platforms or publicly critique our services.

4. How We Use Your Information
4.1 Reservation & Service Fulfillment

Process and confirm reservations, modifications, cancellations.
Manage billing, payment, and refunds.
Coordinate special requests (e.g., late check-in, early check-out, dietary requirements).

4.2 Customer Service & Communication

Respond to inquiries, feedback, and customer support requests.
Send transaction-related communications (e.g., reservation confirmations, receipts, invoices, policy updates).
Notify you of changes to our Site, services, policies, or Terms and Conditions.

4.3 Marketing & Promotions

Send you promotional emails, newsletters, and special offers (where you have consented).
Personalize and improve marketing efforts based on your preferences and past stays.
Conduct surveys, contests, or promotions to learn about guest satisfaction.

4.4 Site Improvement & Analytics

Analyze Site usage patterns to optimize user experience and improve the Site’s design and functionality.
Generate aggregated or anonymized data for reporting, research, and analytics.

4.5 Legal & Security Purposes

Comply with applicable laws and regulations (e.g., BIR requirements, Data Privacy Act of 2012).
Detect, investigate, and prevent fraudulent or unauthorized activities.
Enforce our Terms and Conditions and protect our rights, property, or safety and that of our guests.

5. Sharing Your Information
5.1 Within Our Organization

Authorized Personnel: Hotel management, front-desk staff, housekeeping, IT, and accounting teams may access your personal data on a need-to-know basis for reservation processing, service delivery, and reporting.

5.2 Third-Party Service Providers
We may share your information with trusted third parties who perform services on our behalf, including:

Payment Processors: Securely handle credit/debit card transactions (e.g., Xendit or other PCI-compliant gateways).
IT & Hosting Providers: Maintain, secure, and optimize our Site and reservation system.
Marketing and CRM Providers: Manage email campaigns, targeted ads, and customer relationship management tools.
Travel Agencies & OTAs: When you book through them, they provide your reservation details to us.
Professional Advisors: Auditors, legal counsel, or consultants engaged for compliance and business advice.

5.3 Affiliates & Subsidiaries
If Downtown District Naga merges, is acquired, or reorganized, your information may be transferred to the successor entity, subject to this Privacy Policy.

5.4 Legal Requirements
We may disclose your information if required to do so by law, subpoena, or governmental demand, or to protect our rights, safety, or property and that of our guests.

6. Cookies and Tracking Technologies
6.1 Use of Cookies

Essential Cookies: Required for Site functionality (e.g., maintaining a reservation session).
Performance & Analytics Cookies: Collect anonymized data to improve Site performance (e.g., Google Analytics).
Advertising & Targeting Cookies: Deliver personalized ads and track ad performance (e.g., remarketing pixels).

6.2 Managing Cookies
You can set your browser to refuse cookies or alert you when cookies are being sent. However, disabling cookies may limit your ability to use certain features of the Site (e.g., completing a reservation online).

7. Data Security
We implement administrative, technical, and physical safeguards to protect your information from unauthorized access, alteration, disclosure, or destruction. These safeguards include:

Encrypted connections (HTTPS/TLS) for data in transit.
Access controls and authentication procedures for our reservation system and customer database.
Regular security audits, system monitoring, and software updates.

8. Data Retention
We retain your personal data only as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law (e.g., tax and accounting regulations). After such retention period, we will securely delete or anonymize your data.

9. Your Rights Under the Data Privacy Act of 2012
As a data subject, you have the right to:

Access: Request a copy of the personal data we hold about you.
Rectification: Request corrections to inaccurate or incomplete data.
Erasure: Request deletion of your personal data, subject to legal or contractual obligations.
Restriction: Request that processing of your data be limited under certain circumstances.
Data Portability: Request transfer of your data to another service provider in a structured, commonly used format.
Object: Object to processing of your personal data for direct marketing.

To exercise these rights, please contact our Data Protection Officer (DPO) at:
Email: privacy@downtowndistrictnaga.com (please allow up to 30 calendar days for a response).

10. Children’s Privacy
Our Site is not intended for children under the age of 18. We do not knowingly collect personal information from minors. If you believe we have collected data from a minor, please contact us so we can delete it.

11. Third-Party Links
Our Site may contain links to third-party websites (e.g., OTAs, social media platforms, review sites). We are not responsible for the privacy practices of those websites. We encourage you to review their privacy policies before providing any personal information.

12. International Transfers
If you are visiting our Site from outside the Philippines, please be aware that your information may be transferred to, stored, and processed in the Philippines. By using the Site or making a reservation, you consent to such transfers.

13. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. When we post changes, we will revise the “Last Updated” date at the top of this policy. Your continued use of the Site after any changes constitutes acceptance of the revised policy.

14. Contact Information
If you have any questions or concerns about this Privacy Policy, please contact us:
Downtown District Naga
Elias Angeles Street corner P. Diaz Street corner Barlin Street
Naga City, Philippines, 4400
Phone: +63 948 097 4600 | (054) 881 3043